Verbatim Launches New Concept in Storage Innovation

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Verbatim Ltd., a global leader in data storage products, announced today, 16 March, a 16MB FlashDisc. FlashDisc is an innovative storage solution that combines a new product with an entirely new flash-based media category. With a retail price of only £13.99 for a 3-pack, the new media is set to revolutionise the way in which photos, music and other digital data files are exchanged.

Distinctive through its rich, vibrant colours, the Verbatim FlashDisc can be used exactly like a USB flash drive, but is more cost-effective for exchanging data for more casual applications. Depending upon the file size, each Verbatim FlashDisc can hold a handful of MP3 files, dozens of presentations or photos and hundreds of documents.

Verbatim’s FlashDisc is an ideal, low-cost way to transport modest capacity digital files from one computer to another, or to share files on a disc that does not necessarily have to be returned to the originator. Students will find FlashDisc invaluable as they can access information at any time, from anywhere -and allocate one FlashDisc for each class subject, making organisation easy. Photographs and favourite songs can be easily shared with friends and family. And business people can easily share data and presentations with colleagues.

Verbatim launches new concept in storage innovation -FlashDisc

Sporting a traditional disc design, FlashDisc features a tough, plastic exterior, a recessed area with a write–on user label and a snap-on protective cap. FCC/CEcertified and RoHS (lead free) compliant and environmentally friendly FlashDisc comes with a USB 2.0 compatible interface for simple, plug and play operation.

Based on the same technology as the USB Flash Drive, the Verbatim FlashDisc does not require any application software. To store data, simply plug the FlashDisc into any computer with a USB port, select the files then drag and drop -that's all there is to it. And because FlashDisc is rewritable just erase files to use it again and again.

“We've brought this new product category for sharing digital files to market because our research shows a significant demand exists for low-capacity storage media at a reasonable cost." said Hans-Christoph Kaiser, Verbatim Business Unit Manager. "512MB, 1GB and larger USB drives will remain popular but with FlashDisc we're providing an entirely new flash-based solution at a low cost that's within everyone's reach so providing an ideal solution to everyday needs for storing and sharing electronic data."

Weighing approximately 9 grams, the Verbatim FlashDisc measures 6 cm in diameter and is 0.9 cm high. The drive is fully compatible with Windows® 98SE*/2000SP2/ME and XP systems as well as Mac® OS 9.x, 10.x and Linux® kernel 2.6.x and higher systems. (*Windows 98SE requires Internet access for driver installation)

Availability, Pricing

Available in May for delivery through authorized Verbatim resellers, the suggested retail price for Verbatim’s new FlashDisc is £13.99 for a multi-colour 3 -pack.

About Verbatim

Since 1969, development in data storage technology has been led by Verbatim – ranging from floppy discs and magneto-optical storage media to the latest CD and DVD formats, USB keys and flash memory cards. As part of the Mitsubishi Chemical Corporation Group Verbatim benefits from outstanding research and development enabling countless innovations shaping today’s storage media market. Verbatim’s demanding quality control guarantees first-class products. The company has frequently achieved top scores in numerous international comparative product reviews and is the market leader for optical media in Europe. For more information please visit: www.verbatim-europe.com