Toshiba to use Intel chips for DVD players
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Posted on Tuesday 12th of April, 2005 at 10:00 by SirQUK
Source: The Economic Times
TOKYO: Toshiba said on Tuesday it would use Intel Corp. chips in its advanced DVD players, giving a boost to the world's largest chip maker as it aims to expand beyond the PC market into consumer electronics.
It would be the first time that Toshiba has used Intel chips in its consumer electronics products.
Toshiba, Japan's second-largest electronics conglomerate, plans to launch HD DVD players, which are based on one of the two competing standards for next-generation optical discs, in the last quarter of 2005 in Japan and the United States.
The company said it would use Intel's Celeron microprocessors and other chips for advanced functions, such as showing a video footage of a director commenting on his movie at a corner of a display, while the movie itself is being played.
A Toshiba spokeswoman declined to comment on the expected size of procurement.
Shares in Toshiba were down 0.88 per cent at 453 yen in morning trade, roughly in line with the Tokyo stock market's electric machinery index, which fell 0.77 per cent.
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