Macrovision Renews Multi-Year Copy Protection Contract With Twentieth Century Fox Home Entertainment

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Posted on Tuesday 13th of April, 2004 at 14:49 by SirQUK
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WEBITPR has emailed us with some information about Macrovisions continued fight against piracy, shown by renewing their contract with 20th Century Fox to copy protect all their DVD and VHS releases.

“Twentieth Century Fox is truly a leader in intellectual property protection. We deeply respect the significant commitment that Fox is making to protect the long term value of their content,” said Steve Weinstein, executive vice president and general manager of Macrovision’s Entertainment Technology Group.

“With millions of DVD recordable devices entering the market and other digital set-top boxes and personal video recorders gaining hold, Macrovision’s video copy protection technology continues to be the most widely deployed and most reliable way to protect unauthorized copying of PPV, VOD and pre-recorded media.”

Macrovision’s technology is designed to allow consumers to transparently view original programming on all types of TV sets, but prevents unauthorized copying on DVD recorders, hard drive recorders and VCRs. The majority of hard drive recorders and home media center PCs recognize Macrovision’s technology and either disable recording of copy-protected content or record an encrypted copy that can only be played on the machine it was recorded on, thereby inhibiting unauthorized Internet file sharing.

About Macrovision:

Macrovision develops and markets copy protection, digital rights management (“DRM”) and electronic license management technologies for the video, music and software industries. Macrovision’s proven technologies have been used on over 6.8 billion DVDs and VHS cassettes, over 117 million digital set-top boxes, 250 million PC games CDs and 240 million music CDs. Macrovision has its corporate headquarters in Santa Clara, California, with international offices in London, Frankfurt, Tokyo, Hong Kong, Taipei and Seoul.

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